This is the ultimate confidence-boosting style guide you need in your life. Erica Davies is here to help you reignite your love of clothes reclaim your style and ditch the archaic fashion rules and language that hold you back from your happiness. Grounded by personal stories and twenty years of career learnings as a fashion editor and journalist, Leopard is a Neutral offers practical advice on how to make bold, assured style decisions, harness the power of dressing and curate a wardrobe of joy.
Erica unpicks the damaging framework we use to think about our bodies and confronts the negative pressures placed on women – encouraging us all to explore and celebrate our sense of self every day. ‘This book is as amiable, relatable and stylish as Erica herself. Crammed with useful tips and advice, it’s a treasure trove of the best brands, inspired styling ideas and fashion editor insider knowledge (like how to ‘scan’ the shops).
Best of all it gives you the confidence to break the ‘style rules’ and instead, carve out your own. Bravo!’ – Sarah Tomczak, Editor, Red.